Dr. Catherine Rossiter

Catherine Rossiter joined Dun Laoghaire Institute of Art, Design and Technology (IADT) in 2003. She lectures in Services Marketing and Business Research Methods. Her research interests include Dramaturgy, Services as theatre, nonverbal communication, Front of house staff training, student motivation and how entrepreneurs use marketing techniques.


Chair of the Special Interest Group in Education for the Irish Academy of Management2011-2012
Presented Papers at the Irish Academy of Management2003-2011
Academy of Marketing paper presented on First Year Education Experience2011


Ongoing research on aspects of third level students' educational experience. Currently researching work placement in Degree programmes