About Bachelor of Business (Honours) in Enterpreneurship
Application: CAO
What is Business - Entrepreneurship?
This dynamic and student-centred programme will help you to succeed either as an entrepreneur or as a professional decision-maker in the business world.
The teaching approach combines theory and practice. Continuous assessment is a significant aspect of this programme. Students run their own businesses in each of the first three years. The businesses are: stalls in Dun Laoghaire People’s Park (year 1), an online business (year 2) and a social enterprise (year 3). These businesses are assessed across a number of subjects. Year 4 takes a strategic perspective on business learning.
Aims and Objectives
What will I be able to do when I graduate?
Recent graduates include a chief financial officer in a US oil company, client manager - Enterprise Ireland, technology entrepreneur, marketing executive, retail manager, channel marketing co-ordinator, chartered accountancy trainee, army cadet, restaurant manager, taxation and planning officer - IDA Ireland, secondary school teacher, Building Society lending officer, pensions and investments officer, finance project administrator, business development manager, marketing account executive, travel agent, fund raising officer, sales representative, pensions administrator, media entrepreneur, funds administrator, advertising executive.
You will also be eligible to progress to Master degree programmes.
What modules will I study?
Year 1
Learning & Research Methods, Marketing, Management, Computer Applications, Mathematics, Accounting & Finance I
Year 2
Communications, Internet Applications, Marketing Research, Organisational Behaviour, Economics, Accounting & Finance II
Year 3
Selling & Promotion, Critical Thinking for Enterprise, Enterprise Management, Information Systems, Law, Accounting & Finance III
Year 4
Entrepreneurship, Strategic Marketing Management, HR Management, Strategic Information Systems, Taxation for Entrepreneurs, Strategic Management
What are the Entry Requirements?
Leaving Certificate examination (or equivalent) with a minimum of grade C3 in 2 higher (or common) level papers together with Grade D3 in 4 other subjects to include English, Maths, and 1 other language, e.g. Irish, French, etc. Foundation Level Maths is acceptable.
Applicants with FETAC Level 5 or Level 6 Awards require distinctions in 3 (of 8) modules.
FETAC Links for this programme are:
- BBSAX: Administration
- BBSXX: Business Studies
- BMXXX: Marketing
CAO Points in 2009: 230
We welcome applications from mature students, who must apply to the CAO.





